David Murray

David Murray heads the global Professional Speechwriters Association and comments on communication issues on his popular blog, "Writing Boots." He is an award-winning journalist and is editor and publisher of Vital Speeches of the Day, one of the world’s longest continuously published magazines. He is the author of Raised by Mad Men, a memoir about his advertising parents, and co-author of the New York Timesi< bestseller Tell My Sons: A Father’s Last Letters. His new book, An Effort to Understand, is available now.

Executive Resource Get Your Executive Goal Setting 101 Guide

Setting goals for your company isn't a walk in the park — in fact, it can feel pretty complex and challenging. But we're here with a resource that will give you a proven process for getting it right.

Inside, you'll find:

a specific framework for writing your company goals,
exercises to generate goal ideas,
a process for aligning goals company-wide, and
full sets of sample goals and metrics for various functions.

I agree to receive emails from this website and understand I can cancel at any time.