Last year threw everyone off-kilter. With seemingly everything in disarray—from business models to delivery systems to socioeconomic structure—consumers are looking more closely at how brands are responding during these challenging times. A brand’s words and actions may be remembered by consumers for years, so it is imperative that businesses and organizations are not just checking […]Read More
In August 2005, when Hurricane Katrina ravaged Florida and the Gulf Coast, leaving unprecedented destruction and human misery in its wake, Walmart was one of the first companies on the scene. Springing into action, the company used its emergency management team and renowned logistics capabilities to bring relief efforts to ravaged parts of New Orleans […]Read More
‘TIS THE SEASON OF GIVING BACK By Debbie Johnson Corporate Social Responsibility (CSR) is growing in popularity, from the largest multinational companies like Procter & Gamble or Unilever to small firms like Give Realty or Hotels for Hope. Even though companies have varied fiscal year-ends, giving seems to reach a fevered pitch in December because […]Read More
CLOSING THE GENDER LEADERSHIP GAP IN CORPORATE AMERICA By Sara Brand Today women hold 85 percent of consumer purchasing power. This includes 91 percent of new home purchases, 89 percent of bank accounts and 93 percent of food choices. In U.S. the number of wealthy women is growing at twice the rate of the number […]Read More
DO YOU HAVE THE GUTS TO LIVE, BREATHE & BLEED THOSE VALUES? By Brian Williams “We’re building a culture of accountability, trust and togetherness. Entitlement will not be tolerated.” “How good can we expect to be if our best player is not our best teammate?” These are quotes from Celtics head coach, Brad Stevens. The […]Read More
IS BIGGER NECESSARILY BETTER? By Evelyn Galante & Marisa Zappone The Lone Star State continues to be one of the fastest growing economies in the country and is home to six of the largest cities in the US. Along with this high-speed growth comes social problems plaguing our cities: homelessness, poverty, educational and health disparities, […]Read More
WHY BUSINESS LEADERS NEED TO PROVIDE COMMUNITY LEADERSHIP By Calvin Finch, Ph.D. The importance of individual businesses having adequate water supplies available at reasonable costs is obvious. It is nearly as obvious firms can often reduce production costs by utilizing effective water conservation practices. Sometimes, however, it seems business leaders don’t relate adequate water supplies […]Read More
Laying the Foundation for Effective Corporate Social Responsibility Initiatives By Ed Murph Corporate social responsibility (CSR) is a common term heard among the business community these days. We talk about the importance of giving back and doing good outside the workplace. But with various types of charity causes to support, how does a company determine […]Read More
WHAT EVERY CEO NEEDS TO KNOW ABOUT IT SECURITY By Christopher Dawson Late last year, Sony Pictures Entertainment suffered an unprecedented breach of IT security. Corporate salary data, including executive compensation, was released onto the public internet, as were many years worth of human resource activity and personnel records. Numerous feature film projects were also […]Read More
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