Tags : Diane Fannon

Three Things to Know About Building a Powerful Brand

A BRAND IS A PROMISE  By Diane Fannon Why did people care when Blue Bell removed their products from grocery store shelves? It’s just ice cream. Why do people camp out overnight waiting for a new Chick-fil-A store to open? It’s just a fast food restaurant. Why do people loathe Spirit Airlines and love Southwest? […]Read More