Category | From the CMO

It’s Not Your Brand Anymore

Posted on 09 August 2010

Social media has created social influence marketing, defined as the role that consumer generated media plays in purchase decisions.

The Eight Qualities of an Effective Marketing Leader

Posted on 20 May 2010

What are the attributes a CEO should look for in a marketing executive who can lead such change? Start with these eight.

Site Sponsors

RSSTwitter: TexasCEO

Join BBB Education Foundation for Fraud Prevention Seminars, Sept 14 and 16

Site Sponsors

SEPTEMBER 2010>
SU
MO
TU
WE
TH
FR
SA
 
 
 
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
;
;